We are seeking a creative, experienced digital organizer to join the Michigan Coordinated Campaign. As Deputy Digital Director, you will play a pivotal role in shaping and executing our digital strategy to reach and activate voters throughout Michigan. Working closely with the Digital Organizer Director, you will lead a dynamic team to leverage digital platforms and technologies to advance our campaign objectives and drive voter engagement.
Responsibilities:
- Digital Strategy Development: Collaborate with the Digital Director to develop and implement comprehensive digital strategies aligned with campaign goals and objectives.
- Content Creation and Management: Oversee the creation, curation, and management of digital content across various platforms, including social media, email, website, and digital advertising.
- Social Media Management: Manage and grow our social media presence on platforms such as Facebook, Twitter, Instagram, and TikTok, ensuring consistent messaging and engagement with our target audience.
- Email Campaigns: Lead the planning, execution, and optimization of email campaigns to communicate with supporters, mobilize volunteers, and drive fundraising efforts.
- Digital Advertising: Develop and execute targeted digital advertising campaigns to reach key voter demographics, maximize reach, and optimize return on investment.
- Data Analytics and Reporting: Utilize data analytics tools to track, analyze, and report on the performance of digital initiatives, providing insights and recommendations for optimization.
- Team Leadership and Management: Supervise and mentor a team of digital organizers, content creators, and digital strategists, fostering a collaborative and high-performing work environment.
- Partnership and Collaboration: Collaborate with other campaign teams, including field organizers, communications staff, and volunteer coordinators, to integrate digital strategies into broader campaign efforts.
Qualifications:
- 3+ years of experience in digital strategy, digital marketing, or related roles, preferably in political campaigns or advocacy organizations.
- Strong understanding of digital platforms, tools, and trends, including social media, email marketing, digital advertising, and website management.
- Proficiency in data analytics tools such as Google Analytics, Facebook Insights, and email marketing platforms.
- Excellent communication skills, both written and verbal, with the ability to craft compelling messages for diverse audiences.
- Proven leadership and team management skills, with the ability to motivate and empower staff to achieve campaign goals.
- Passion for progressive politics and a commitment to advancing social and economic justice.
Compensation
This position offers a salary range of $6000 to $7000 per month and includes a full benefits package with health, vision, and dental insurance.
Application Instructions:
To apply, please fill out this form ASAP: https://tinyurl.com/MIDems2024
The Michigan Democratic Party is an equal opportunity employer, and employs without regard to race, color, religion, gender, sex (including pregnancy, gender identity, and sexual orientation), parental status, family medical status or genetic information, military service, age,national origin, ancestry, marital status, height, weight, creed, economic status or disability. Due to FEC regulations, only U.S. citizens or U.S. green card holders are eligible to apply for this role.
